Why is Online Visibility Important?

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Technology has changed the way we conduct business. Consumers have shifted from traditional ways of shopping for goods and services and are more connected than ever before.  It is highly essential for a brand to have a strong online presence. Most organisations have grasped this concept as shown through the use of websites and social …

Outsourcing Online Customer Service

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Quite a number of businesses fail to offer great customer service. Having a great product or service is not enough for an organisation to reach its full potential. Listening to your customers and reacting to their pain points with solutions is a huge differentiating factor from your competitors. Good customer service matters both offline and …

Equitable Sharing of Wealth

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An equitable distribution of wealth could be the fuel that drives economic growth. Wealth imbalance is a global phenomenon. The Global Wealth Report 2017 published by Credit Suisse reveals that the wealthiest 1% own 50.1% of all the household wealth in the world. The world’s 8,740,000 new millionaires are only a small fraction of the …

Delegate to a Virtual Assistant

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Delegating routine and time-consuming tasks to a virtual assistant relieves the pressure off your core team. It allows them to focus on the core functions of your business, thus increasing operational efficiency. Start-ups can also benefit from outsourcing to a virtual assistant and free up much needed hours in their work week. Virtual assistants can …

Customer Service Mistakes to Avoid

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Good customer service is important for every business because it has a direct impact on overall profitability. Customers are loyal towards brands that deliver quality products or services and where they have built a trusted relationship. Research from the Harvard Business Review suggests that customers who had the best past experiences spent 140% more than …

What is Shared Value?

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Shared value may be defined as a framework for creating economic value while simultaneously addressing societal needs and challenges. It is a combination of social and economical value. Creating shared value goes beyond philanthropy and corporate social responsibility (CSR). Donations are highly valued and make a big impact to society, nonetheless as the common saying …

Case Study – Digital Training in Zimbabwe

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Our client is a French university in communication and marketing founded more than 25 years ago. Each year, the university trains several thousands of students in the field of communication and digital marketing. It was looking for professionals with specific skills to share their experience and techniques with final year students.  The university trusted Skilled …

Outsourcing Content Creation

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Creating high volumes of compelling and informative content that triggers engagement and brand loyalty is a major challenge for most. Entrepreneur, the American magazine suggests that content marketing generates three times more leads as compared to traditional marketing methods. Furthermore, it costs 62% less than traditional marketing methods. Reasons to Outsource Content Creation Outsourcing content …

The Pros and Cons of Outsourcing

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In recent years, outsourcing has grown in popularity because it has proved to be efficient across multiple industries. Outsourcing allows your business the opportunity to seamlessly delegate non-core and routine tasks to a virtual team, so your core employees can focus on the chief business functions. This in turn results in improved productivity and significant …

Is Zimbabwe the Next Outsourcing Destination?

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The government of Zimbabwe recently launched a policy that focuses on transformation, growth, innovation and sustainable economic development through systematic and coordinated application of ICT. There has never been a better time to delegate your non-core and routine tasks to a team in Zimbabwe.   Infrastructure Development Zimbabwe has the infrastructure and adequate internet service …

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